Monitor consent-related tracking issues
Validate consent, cookies, and CMP compliance, ensuring events fire only after proper opt-in to avoid privacy risks. Learn more: https://www.trackingplan.com/solutions/consent-cookie-checker
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Meet the AI quality layer for marketing & analytics. Automated data quality monitoring for analytics, marketing, and consent implementations.
Trackingplan is the AI quality layer platform that automatically monitors your analytics, marketing, and consent tracking to ensure your data remains accurate and reliable.
Instead of relying on manual QA or discovering issues after they have silently wasted your ad budget or impacted reporting, Trackingplan continuously validates your tracking implementation 24/7, detecting errors in real time and alerting your team before they become costly problems.
Unlike synthetic testing tools, Trackingplan monitors your implementation directly from real user traffic across your websites and mobile apps. It automatically detects missing events, broken tracking, inconsistent parameters, specification mismatches, consent signal issues, unexpected changes, and server-side tracking errors without requiring manual testing.
Trackingplan integrates with the most popular analytics, advertising, tag management and customer data platforms, helping organizations maintain trustworthy data across their entire MarTech stack.
Trusted by global brands, agencies and digital teams, Trackingplan enables organizations to ship changes with confidence while protecting the quality of the data that drives business decisions.
"With Trackingplan, I can ensure data quality for our clients over time in the most automated way possible."
Alberto Sáncez
Project Director at CSA (Part of Havas Media Network)
Axeptio and Trackingplan
Trackingplan and Axeptio help organizations build a more reliable and privacy-first measurement strategy.
Consent is only valuable when it is correctly implemented and consistently respected across every analytics and marketing tool. Trackingplan complements Axeptio by continuously monitoring consent-related tracking behavior and validating that data collection aligns with the expected implementation.
Together, the two solutions help teams ensure that consent signals are correctly propagated, tags only fire when they should, Consent Mode behaves as expected, and analytics and advertising platforms receive accurate, consent-aware data.
By combining Axeptio's consent management capabilities with Trackingplan's automated monitoring and AI-powered validation, organizations gain continuous confidence that their consent implementation remains accurate after every website release—without relying on manual QA or synthetic testing.